Magazine

NZ House & Garden is about New Zealanders at home. It accompanies creative, clever, interesting people into their personal spaces, and talks to them about their lifestyle, and what their home means to them. The timeless appeal of the magazine lies in the rich mix of homes in every issue, the excellent photography and great human stories, and the magazine’s premium production qualities which make it a pleasure to pick up and read through.
                                          -Sally Duggan, Editor

OVER AN AVERAGE MONTH NZ HOUSE & GARDEN IS READ BY

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Get the most out of your magazine campaign

Magazine advertising is a cornerstone for building brand awareness and getting your product out in front of customers. It’s successful because NZ House & Garden knows its audiences and the products they’ll love.

For more information about who NZ House & Garden reaches, the advertising opportunities we offer and our rates and specs click on the Media Kit button below. 

Contact

Elaine Millar

elaine.millar@fairfaxmedia.co.nz

Case study - what print can do for your business

Magazine ads can transform how your customers interact with your business. They can turn your already engaged customers into advocates for your brand by positioning your products alongside some of New Zealand’s most admired homes.

By tapping into what your customers are most passionate about, we can get them to start having conversations about your brand online.

We created a quiz that pitted KMart products against similar ones to see if our audience could tell them apart. They could and they shared the experience across social media.

NZ House & Garden editor Sally Duggan talks about how the magazine connects with New Zealanders and what that means for advertisers.

The power of magazines

Magazine advertising gives you the unique opportunity to sit down face to face with our readers and engage with them in ways that truly matter:  

  • People love what they can touch. Putting a great magazine ad in someone’s hands means they’re more engaged than if they were staring at a screen. People remember more of what they read in print because of its tactile nature.

  • Print can bridge the gap between online campaigns and the real world. Connecting the dots for your customers no matter where your campaign takes them.

  • Our magazines have heritage. They’ve earned the respect of our readers and our readers trust them. When they see you brand aligned with our brands, consumers are more likely to trust what you’re saying.

 

Source: Nielsen CMI Q1 16 - Q4 16. Base: AP15+