Magazine

The TV Guide is the only magazine with a dedicated team of TV journalists who have been helping Kiwi families plan their television viewing for 25 years.

Get the most out of your magazine campaign  

Magazine advertising is a cornerstone for building brand awareness and getting your product out in front of customers. It’s successful because NZ House & Garden knows its audiences and the products they’ll love.

For magazine advertising prices and or to place a magazine see our rates and specs below and contact our sales representative.

Case study - what magazine advertising can do for your business

Magazine ads can transform how your customers interact with your business. They can turn your already engaged customers into advocates for your brand.

Magazine advertising can transform how your customers interact with your business. Valspar created an interactive print campaign - called “paint match”- in Sunday Magazine that matched the colours on the page with the same colour paint. The campaign showed readers they could have the perfect colour.

The award-winning idea saw a combination of visual and editorial content to create Valspar touch points on each page of the magazine.

FCB Media, on behalf of Valspar, said: “The Sunday magazine [...] introduced Valspar in a fresh new way using a channel that can be a category battleground. The concept also provided mass brand awareness and built consumer understanding of the colour-matching USP.”  

 
 

The power of magazines

Magazine advertising gives you the unique opportunity to sit down face to face with our readers and engage with them in ways that truly matter:  

  • People love what they can touch. Putting a great magazine ad in someone’s hands means they’re more engaged than if they were staring at a screen. People remember more of what they read in print because of its tactile nature.

  • Print can bridge the gap between online campaigns and the real world. Connecting the dots for your customers no matter where your campaign takes them.

  • Our newspapers have heritage. They’ve earned the respect of our readers and our readers trust them. When they see you brand aligned with our brands, consumers are more likely to trust what you’re saying.

 

Contact

Bev Drake

Bev.Drake@fairfaxmedia.co.nz

OVER AN AVERAGE MONTH THE TV GUIDE IS READ BY

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Source: Nielsen CMI Q1 16 - Q4 16. Base: AP15+